AuPairWorld: Business Model
Combining effective search functionality and comprehensive information resources, the AuPairWorld website lets families and young people make contact and organise an au pair stay – simply, safely and directly.
AuPairWorld offers au pairs and host families the possibility to search for each other using simple, specially designed web-based tools. After registering and establishing a profile, users receive suggestions of matching profiles according to their personal search criteria. Using the AuPairWorld message system, they can establish initial contact with their favourite candidates.
As soon as they wish to exchange personal messages and contact details, the host family can decide to become a Premium Member to enable this functionality. Premium Membership options are available starting at € 39.90. Premium Membership plans end automatically with the conclusion of the selected period and do not need to be cancelled. As host families are the purchasers of the Premium Membership, au pairs are able to use the searching functionality of AuPairWorld without charge.
Once au pairs and host families have found each other, they can get to know each other better using their personal contact details. They can also start organising the au pair stay making use of the extensive range of resources assembled on the AuPairWorld site. These include detailed information on the specific requirements in different host countries, sample au pair contracts, in-depth articles and personal support from the AuPairWorld staff and tips and advice from the accumulated experience of thousands of au pairs and host families.